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Oliver Buchannon
Geb Vence
Ancestral's SMS flow is failing first-time buyers

Jun 15, 2026

•

3 min read

Ancestral's SMS flow is failing first-time buyers

The pop-up made a promise the text never kept.

Geb Vence
Geb Vence
Perfect Supplements sent zero emails in 23 minutes.

Jun 9, 2026

•

2 min read

Perfect Supplements sent zero emails in 23 minutes.

A silent welcome flow problem worth fixing.

Geb Vence
Geb Vence
BIOptimizers' welcome flow has a 3-step gap.

Jun 4, 2026

•

2 min read

BIOptimizers' welcome flow has a 3-step gap.

No offer. No story. Just an IT ticket.

Geb Vence
Geb Vence
Laird Superfood lost me after 6 pop-ups

Jun 2, 2026

•

2 min read

Laird Superfood lost me after 6 pop-ups

Six screens. One missing discount code.

Geb Vence
Geb Vence
Rootine's welcome email still hasn't arrived.

May 28, 2026

•

2 min read

Rootine's welcome email still hasn't arrived.

I signed up 53 minutes ago.

Geb Vence
Geb Vence
Nuzest's welcome email arrived in spam.

May 26, 2026

•

2 min read

Nuzest's welcome email arrived in spam.

That's costing them signups every single day.

Geb Vence
Geb Vence
Paleovalley's 10% discount landed in Promotions

May 21, 2026

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2 min read

Paleovalley's 10% discount landed in Promotions

And that's not where buyers go first

Geb Vence
Geb Vence
Foria lost signups before the email even sent

May 19, 2026

•

2 min read

Foria lost signups before the email even sent

Here's the exact bottleneck I found today.

Geb Vence
Geb Vence
No pop-up. 21-minute delay. Codeage's silent revenue leak.

May 15, 2026

•

2 min read

No pop-up. 21-minute delay. Codeage's silent revenue leak.

That delay is costing them buyers every single day.

Geb Vence
Geb Vence
No pop-up, one bottleneck, real revenue lost.

May 14, 2026

•

2 min read

No pop-up, one bottleneck, real revenue lost.

Pique's sign-up flow has a quiet leak.

Geb Vence
Geb Vence
KOS's welcome email arrived in 60 seconds.

May 13, 2026

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2 min read

KOS's welcome email arrived in 60 seconds.

Here's the one thing that's still costing them sales.

Geb Vence
Geb Vence
Plant People's discount code hits Promotions tab

May 12, 2026

•

2 min read

Plant People's discount code hits Promotions tab

That's where engagement drops by up to 30%.

Geb Vence
Geb Vence
No pop-up, one tab problem, one day to fix.

May 11, 2026

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2 min read

No pop-up, one tab problem, one day to fix.

Here's what's leaking from Golde's welcome flow.

Geb Vence
Geb Vence
Cheribundi's welcome email beats its own promise.

May 8, 2026

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2 min read

Cheribundi's welcome email beats its own promise.

The pop-up said "ASAP"; here's what happened.

Geb Vence
Geb Vence
What's leaking at BelliWelli?

May 7, 2026

•

2 min read

What's leaking at BelliWelli?

Two quiet problems, one easy fix.

Geb Vence
Geb Vence
Live it Up's discount code never arrived

May 6, 2026

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2 min read

Live it Up's discount code never arrived

Here's what broke in their welcome flow.

Geb Vence
Geb Vence
Everyday Dose's welcome flow has a segmentation gap

May 5, 2026

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2 min read

Everyday Dose's welcome flow has a segmentation gap

They asked the right question, then ignored it.

Geb Vence
Geb Vence
The real reason Elm & Rye hit Promotions

May 4, 2026

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2 min read

The real reason Elm & Rye hit Promotions

It's not spam; it's the template design.

Geb Vence
Geb Vence
Garden of Life's discount code is leaking buyers

May 1, 2026

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2 min read

Garden of Life's discount code is leaking buyers

No email, just a code on a screen.

Geb Vence
Geb Vence
Rae's welcome email arrived 9 minutes too late.

Apr 30, 2026

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2 min read

Rae's welcome email arrived 9 minutes too late.

Here's what that gap is quietly costing them.

Geb Vence
Geb Vence
Goli's pop-up is giving away the discount too early

Apr 29, 2026

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2 min read

Goli's pop-up is giving away the discount too early

The code shows up before the inbox ever opens.

Geb Vence
Geb Vence
Ascent's welcome email is fast. Their list-building isn't.

Apr 28, 2026

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2 min read

Ascent's welcome email is fast. Their list-building isn't.

Here's the one thing killing their subscriber growth.

Geb Vence
Geb Vence
Ghost's pop-up flow breaks at step 3

Apr 27, 2026

•

3 min read

Ghost's pop-up flow breaks at step 3

The email arrived. The code didn't.

Geb Vence
Geb Vence
Moon Juice lost me at the bottom of the page

Apr 24, 2026

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2 min read

Moon Juice lost me at the bottom of the page

Here's what I found when I finally subscribed.

Geb Vence
Geb Vence
Truvani's welcome email took 13 minutes to arrive

Apr 23, 2026

•

2 min read

Truvani's welcome email took 13 minutes to arrive

Labels without lies. But their email system has a problem.

Geb Vence
Geb Vence
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Email Rev Lab

Daily Klaviyo audits that show supplement brands their revenue leaks.

© 2026 Email Rev Lab: Daily Klaviyo audits that show supplement brands their revenue leaks.
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